A campaign as raw as a night out in Berlin.


BEAT knows everyone and everyone knows BEAT – at least since our launch campaign for this Prime Original production.

The campaign reflected the minimalist vibe of techno club flyers, yet stood out from the crowd. On-air, online and on the street – BEAT was everywhere with a campaign rivalling the daring, bold excess of the cult clubbing scene it depicts. © Inc., or its affiliates.

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