Datenschutz - Werbeagentur BDA

Data protection

We appreciate your trust and use extreme care and the highest security standards to protect your personal data from unauthorized access. The processing of personal data on our website is carried out in accordance with the provisions of the General Data Protection Regulation (GDPR), Telecommunications Telemedia Data Protection Act (TTDSG) and the Federal Data Protection Act (BDSG) and on the basis of this privacy policy.

Responsible party

Responsible in the sense of the GDPR is the
BDA Creative GmbH
Sankt-Martin-Straße 102
81669 München
Telefon: +49 (0) 89 1222 806 50
E-Mail:benjamin.kerneck@bdacreative.com

The data protection officer

If you have any questions about the collection, processing or use of your personal data, or if you would like to request information or correct, block or delete data, please contact us: datenschutz@bdacreative.com

Data processing on our website

When you visit our website, our web server temporarily stores each access in a log file. The following data is collected and stored until automated deletion:

IP address of the requesting computer
Date and time of access
name and URL of the accessed file
amount of data transferred
Message as to whether the retrieval was successful
Identification data of the browser and operating system used.

This data is processed for the purpose of enabling the use of the website (connection establishment), system security, technical administration, network infrastructure and optimization of the Internet offering. We cannot assign this data to specific persons. This data is not merged with other data sources; the data is also deleted after a statistical evaluation.

The legal basis for data processing is Art. 6 para. (1) sentence 1 lit. f) GDPR in conjunction with § 25 para. 2 No. 2 TTDSG.

The website uses cookies. Cookies are text files that are placed and stored on a computer system via an Internet browser.
This website uses the following types of cookies, the scope and functionality of which are explained below:

Transient cookies (thereto a)
Persistent cookies (in addition b).

a) Transient cookies are automatically deleted when you close the browser. These include, in particular, session cookies. These store a so-called session ID, with which various requests of your browser can be assigned to the common session. This allows your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.

b) Persistent cookies are deleted automatically after 2 years duration, which may differ depending on the cookie. You can delete the cookies in the security settings of your browser at any time.

You can configure your browser settings according to your preferences and, for example, refuse to accept third-party cookies or all cookies. Please note that you may not be able to use all functions of this website.

The legal basis for the processing of personal data using technically necessary cookies in the sense of Section 25 para. (2) No. 2 TTDSG is Article 6 para. (1) lit. f GDPR. Our legitimate interest is the functionality of our website.

Further information about cookies

a) We use cookies to personalize content and ads, to offer social media features and to analyze traffic to our website. We also share information about your use of our website with our social media, advertising and analytics partners. Our partners may combine this information with other data that you have provided to them or that they have collected as part of your use of the Services.

Cookies are small text files used by websites to make the user experience more efficient.

Under the Telecommunications Telemedia Data Protection Act (TTDSG), we may store cookies on your device if they are strictly necessary for the operation of this site. For all other cookie types, we need your permission.

This site uses different types of cookies. Some cookies are placed by third parties that appear on our pages.

You can change or withdraw your consent at any time from the cookie statement on our site.

The legal basis for the processing of personal data using additional cookies, in particular for analysis purposes, in the presence of a relevant consent of the user is § 25 para 1 sentence 1 TTDSG and Art. 6 para (1) sentence 1 lit. a) GDPR.

We use the following cookies on our website:

Necessary (1)

Necessary cookies help make a website usable by enabling basic functions such as page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Name	Provider	Purpose	Expiration	Type
Borlabs Cookie	BDA Creative	Stores the settings of visitors selected in the cookie box of Borlabs Cookie	1 month	HTTP

Statistics (2)

Statistics cookies help website owners understand how visitors interact with web pages.

Name	Provider	Purpose	Expiration	Type
_ga,_gat,_gid	Google	cookie from Google for website analytics. Generates statistical data about how the visitor uses the website.	2 months	HTTP
_ga,_gat,_gid	Google	This cookie is used to analyze user behavior in relation to the vimeo service	1 year	HTTP

External media (7)
Content from video platforms and social media platforms is blocked by default. If cookies from external media are accepted, access to this content no longer requires manual consent.

Name	Provider	Purpose	Expiration	Type
NID	Google	Used to unlock Google Maps content	6 months	HTTP
pigeon_state	Meta Platforms Ireland Limited	Used to unlock Instagram content.	After Session	HTTP
_osm_location, _osm_session, _osm_totp_token, _osm_welcome, _pk_id., _pk_ref., _pk_ses., qos_token	OpenStreetMap	Used to unlock OpenStreetMap content	Up to 10 years	HTTP
_widgetsettings, local_storage_support_test	Twitter	Used to unlock Twitter content	Unlimited	HTTP
vuid	Vimeo Inc	Used to unlock YouTube content	6 months	HTTP
_fb	Meta Platforms Ireland Limited	Used to unblock Facebook content	6 months	HTTP

Google Analytics

The controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, compilation and analysis of data about the behavior of visitors to websites. A web analysis service collects, among other things, data on which website a data subject came to a website from (so-called referrers), which subpages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is mainly used for optimizing a website and for cost-benefit analysis of internet advertising.

The operating company of the Google Analytics component is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The controller uses the addition “_gat._anonymizeIp” for web analysis via Google Analytics. By means of this additive, the IP address of the Internet connection of the data subject is shortened and anonymized by Google if access to our Internet pages is from a Member State of the European Union or from another State party to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Among other things, Google uses the data and information obtained to evaluate the use of our website, to compile online reports for us showing the activities on our website, and to provide other services related to the use of our website.

Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. By each call of one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to track the origin of visitors and clicks and subsequently enable commission calculations.

By means of the cookie, personal information, for example the access time, the place from which an access originated and the frequency of visits to our website by the data subject, is stored. Each time the data subject visits our website, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected via the technical procedure to third parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the possibility to object to the collection of data generated by Google Analytics and related to the use of this website as well as to the processing of this data by Google and to prevent such processing. For this purpose, the data subject must download and install a browser add-on at the link tools.google.com/dlpage/gaoptout. This browser add-on tells Google Analytics via JavaScript that no data and information about visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as an objection. If the data subject’s information technology system is deleted, formatted or reinstalled at a later point in time, the data subject must reinstall the browser add-on in order to deactivate Google Analytics. Provided that the browser add-on is uninstalled or deactivated by the data subject or another person attributable to his or her sphere of control, there is the option of reinstalling or reactivating the browser add-on.

Further information and the applicable Google privacy policy can be found at https://policies.google.com/privacy?hl=de&gl=de and at https://marketingplatform.google.com/about/analytics/terms/de/. Google Analytics is explained in more detail under this link www.google.com/intl/de_de/analytics/.

The legal basis for the processing of personal data using cookies for analysis purposes within the meaning of Section 25 para. (1) sentence 1 TTDSG is Article 6 para. (1) sentence 1 lit. a GDPR. You have the option at any time to revoke any consent you have given in the settings of the cookie banner.

Google AdSense

If you agree, this website uses Google AdSense, a service of Google Inc. (“Google”) for the integration of advertisements. Google AdSense uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. Google AdSense also uses so-called web beacons (invisible graphics). Through these web beacons, information such as visitor traffic on these pages can be analyzed.

The information generated by cookies and web beacons about the use of this website (including your IP address) and delivery of advertising formats will be transmitted to and stored by Google on servers in the United States. This information may be passed on by Google to contractual partners of Google. However, Google will not merge your IP address with other data stored by you.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

The legal basis for data processing is Article 6 para. (1) sentence 1 lit. a) GDPR in conjunction with § 25 para. (1) sentence 1 TTDSG

OpenStreetMap

This website uses OpenStreetMap (OSM) to provide interactive maps and visually represent geographic information. OpenStreetMap is operated by the OpenStreetMap Foundation (OSMF).

By using OpenStreetMap, information about the use of this website, including your IP address, may be transmitted to OSMF. This information is generally transferred to and stored on a server operated by OSMF. The operator of this website has no influence on this data transmission.

The use of OpenStreetMap is in the interest of presenting our online offerings attractively and facilitating the easy location of the places indicated on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

For more information on OpenStreetMap, please refer to the OpenStreetMap Privacy Policy at:
https://wiki.openstreetmap.org/wiki/Privacy_Policy

Integration in social media

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

Facebook

Functions of the Facebook service are also integrated on this page. Please note that according to the current opinion of the ECJ, BDA Creative GmbH is also the responsible party in the sense of the European Data Protection Regulation (GDPR) for data processing on this Facebook fan page, in addition to Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Irland (“Facebook”). Against this background, Facebook has concluded a supplementary agreement with the fan page operator to clarify the responsibilities. This agreement in accordance with Art. 26 GDPR can be found here: https://www.facebook.com/legal/terms/page_controller_addendum

According to this agreement, the processing of personal data on this Fanpage is essentially carried out by Facebook as the responsible provider of the infrastructure for the Fanpage and in particular for the offer of the data analysis service “Insights”. This data processing is not carried out on our behalf. We cannot influence this data processing; the primary responsibility for the processing of the “Insights data” lies with Facebook. Only Facebook Ireland can make and implement decisions regarding the processing of Insights Data. Facebook Ireland will decide, in its sole discretion, how to fulfill its obligations under the shared responsibility data processing agreement it has entered into with us regarding “Insights”. For more information about Facebook’s use of data and your rights, please see Facebook’s privacy policy at http://de-de.facebook.com/policy.php.

The “Insights” service is used on our Fanpage – as it is on every other Fanpage – in view of Facebook’s legitimate interests in the statistical evaluation of the use of the Fanpages.

The legal basis for data processing is Article 6 para. (1) sentence 1 lit. a) GDPR in conjunction with § 25 para. (1) sentence 1 TTDSG

Instagram

On our website, functions of the service Instagram are integrated. These functions are offered by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Irland. The purpose and scope of the data collection and the further processing and use of the data by Instagram, as well as your rights in this regard and settings options for protecting your privacy can be found at https://help.instagram.com/155833707900388.

If you are an Instagram member and do not want Instagram to collect data about you via our website and link it to your membership data stored on Instagram, you must log out of Instagram before visiting our website.

The legal basis for data processing is Article 6 para. (1) sentence 1 lit. a) GDPR in conjunction with § 25 para. (1) sentence 1 TTDSG

Videoplattform Vimeo

We offer you the possibility to watch videos on our website. For this purpose, we use the services of the video platform Vimeo.

This is operated by the company Vimeo, LLC with its headquarters at 555 West 18th Street, New York, New York 10011.

We use Vimeo through the so-called two-click solution. Only through the active selection, the embedded videos are enabled and personal data is collected or a data collection is started. Only then a connection to the servers of Vimeo is established and the plugin required for viewing the video is displayed. In addition, various cookies are downloaded to your hardware from the Vimeo servers. Vimeo thereby learns, among other things, which of our websites you have visited. If you have an account with Vimeo and are logged in to it, Vimeo assigns this information to your account. In this case, Vimeo also assigns it to your account if you actually watch the video.

The legal basis for the processing of personal data is Art. 6 para. (1) sentence 1 lit. a) GDPR in conjunction with § 25 para. 1 sentence 1 TTDSG.
Information on the scope of the data collected by Vimeo and the further handling of this data can be found in the privacy policy of Vimeo. You can find this at

https://vimeo.com/privacy.

Use of WPML

If you agree, we use WPML of OnTheGoSystems Limited, 22/F 3 Lockhart Road, Wanchai, Hong Kong (hereinafter referred to as: WPML). WPML is a multi-language plugin for WordPress. We use WPML to display our website in different languages. When you visit our website, WPML stores a cookie on your terminal device to save the language setting you have selected. Personal data can be stored and analyzed, especially the activity of the user (in particular, which pages have been visited and on which elements have been clicked) as well as device and browser information (in particular, the IP address and the operating system).

Further information on the collection and storage of data by WPML can be found here: https://wpml.org/documentation/privacy-policy-and-gdpr-compliance
Informationen on the storage period of the cookies can be found at: https://wpml.org/documentation/privacy-policy-and-gdpr-compliance

The legal basis for the data processing is Art. 6 para. (1) sentence 1 lit. a) GDPR in conjunction with § 25 para. (1) sentence 1 TTDSG

Borlabs Cookie

Our website uses the cookie consent technology of Borlabs Cookie to obtain your consent to the storage of certain cookies in your browser and to document this in accordance with data protection.

When you enter our website, a Borlabs cookie is stored in your browser, in which the consents you have given or the revocation of these consents are stored. This data is not shared with the Borlabs cookie provider.

The collected data will be stored until you request us to delete it or until you delete the Borlabs cookie yourself or until the purpose for storing the data no longer applies. Mandatory legal retention periods remain unaffected. Details on the data processing of Borlabs Cookie can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/

Borlabs Cookie Consent Technology is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 para. 1 p. 1 lit. c), f) GDPR. Our legitimate interest is the functionality of the website.

Yoast SEO

If you agree, we use plugins from Yoast SEO on our website. This is an offer from Yoast BV, Don Emanuelstraat 3, 6602 GX Wijchen, The Netherlands, Tel: +31 (0)24 82 00 337 (Chamber of Commerce / KvK: 55404367, VAT Number: NL851692540B01).

This plugin takes care of the complete technical optimization of our websites for search engines. It also assists with content development. For more information, please refer to Yoast BV’s privacy policy, which can be found at https://yoast.com/privacy-policy/ einsehen können.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

The legal basis for data processing is Art. 6 para. (1) sentence 1 lit. a) GDPR

Use of the online contact form

When using the online contact form, we collect personal data (such as your name and e-mail address) only to the extent provided by you. We only use your e-mail address to process your request. Your data will then be deleted, unless this conflicts with retention periods under tax or commercial law or you have not consented to further processing and use.

The legal basis for data processing is Art. 6 para. (1) sentence 1 lit. b), f) GDPR.

Data processing for applications

In the context of your application, we only process the personal data that you send us by e-mail with your application. As a rule, this involves the following data: Last name, first name and date of birth; contact data (telephone number, e-mail address); application data such as resume, cover letter and other information that you provide in the course of the job interview. If you submit an application to us by mail, your data will only be processed within our company by the persons responsible for personnel selection. Data will not be passed on to external bodies. We process your personal data for the purpose of carrying out the application evaluation, insofar as this is necessary.

The data processing is carried out on the legal basis of Art. 6 para. (1) sentence 1 lit. b) GDPR. After completion of the application selection, we process your personal data based on our legitimate interest to defend ourselves against possible legal claims. The legal basis for data processing in this respect is Art. 6 para. (1) sentence 1 lit. f) GDPR. Application documents will not be returned, but will be available for collection by us three months after rejection. We store your personal data for the duration of the application process and for no longer than 6 months beyond that.

Our security standards

Your personal data is transferred via the Internet on our website using the so-called SSL security system (Secure Socket Layer). This technology offers a high level of security and is therefore also used, for example, by banks for data protection in online banking. We secure our website and other systems by technical and organizational measures against loss, destruction, access, modification or distribution of your data by unauthorized persons.

Data subject rights

Under the application of the GDPR, you are entitled to the following statutory data subject rights, provided that their conditions are met:

Right to information about your data stored by us in accordance with Art. 15 GDPR
Right to correction of inaccurate data in accordance with Art. 16 GDPR,
Right to delete the data stored by us in accordance with Art. 17 GDPR,
Right to restrict the processing of data stored by us in accordance with Art. 18 GDPR,
Right to data portability in accordance with Art. 20 GDPR,
Right to object to the processing of personal data pursuant to Art. 21 para. (1) GDPR,
Right to revoke at any time pursuant to Art. 7 para. (3) GDPR any consent given to us; this has the consequence that we may no longer continue the data processing based on this consent for the future.
Right to lodge a complaint with a competent supervisory authority pursuant to Art. 77 GDPR if you believe that the processing of personal data concerning you violates provisions of the GDPR.

Right to object

In accordance with Art. 21 para. (1) GDPR, you have the right to object at any time to the processing of your personal data based on a legitimate interest (Art. 6 para. (1) p. 1 lit. f) GDPR). If you object to the processing pursuant to Art. 21 (1) GDPR, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims. The objection can be addressed to us informally, for example, to our e-mail address: widerspruch@bdacreative.com

If you object, your personal data will no longer be processed by us unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights and freedoms.

Amendment and update of the privacy policy
This privacy policy is currently valid and has the status October 2023.
Due to the further development of our website and offers on it or due to changed legal or regulatory requirements, it may become necessary to change this privacy policy.