Disney+ HSM

Our promo package Disney + "High School Musical. The Musical. The Series" is designed to convey all the charm and fun of a high school production with the delightfully overblown drama of the brutal reality backstage.

We took the clean, polished aesthetic and iconography of a world famous American high school and injected it with the irreverence and fun of the series: dramatic typography and dynamic animation combine to form a promotional kit of parts that is bright, fresh and clean with just the right amount of sass.

This package was used on-air, online and across billboards everywhere.

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Disney Channel